8 Reasons Distributors Love Targeted Marketing
Targeted marketing – sending a targeted message to the profiled buyer – has been shown to drive almost 8X more…
Targeted and Engaging Email is Effective
The conventional marketing wisdom in the distribution industry today is that the effectiveness of email marketing is fading away. However,…
How Distributors Improve Customer Retention
How Distributors Improve Customer Retention A common rule of thumb in distribution is that it is seven times more expensive…
Creating Value with Vendor Insights
Creating Value with Vendor Insights One of the most overlooked strategies in driving new sales in distribution is providing…
Reduce Customer Acquisition Costs with Distribution CRM
Reduce Customer Acquisition Costs with Distribution CRM Customer acquisition costs (CAC) are the amount you must spend to generate a…
Defined Sales and Marketing Processes Increase Enterprise Value
Defined Sales and Marketing Processes Increase Enterprise Value Shareholders and private equity companies place a value on your distributorship based…
Using CRM to Maximize Workplace Efficiency and Productivity
Using CRM to Maximize Workplace Efficiency and Productivity The key to running an organized and professional distributorship is CRM. Many…
Increasing Enterprise Value by Expanding your Customer Base and Diversifying your Revenue Sources
Increasing Enterprise Value by Expanding your Customer Base and Diversifying your Revenue Sources Every distributor hates losing a large,…
How CRM Increases Enterprise Value for Distributors
How CRM Increases Enterprise Value for Distributors The most common determination of enterprise value in wholesale and durable goods…
Video: Selling in the New Now
SMP makes it much easier to prepare for your FMS meetings so that you can focus on planning and actionable outcomes.