Achieving Greater Account Penetration by Increasing Share of Wallet
Wallet share is an important metric to measure how much of a customer's purchase you're responsible for. In other words,…
Five Ways Leading Distribution Sales Reps Use Data to Meet Their Goals
Distribution sales teams are under a lot of pressure to produce results. To meet their quotas and goals, they need…
The Benefits of Targeted Marketing for Wholesale Distribution
While still important, traditional marketing methods in distribution such as printed flyers, branded calendars and directory ads are no longer…
How Distributors Improve Customer Retention
How Distributors Improve Customer Retention A common rule of thumb in distribution is that it is seven times more expensive…
Creating Value with Vendor Insights
Creating Value with Vendor Insights One of the most overlooked strategies in driving new sales in distribution is providing…
Gartner Recognizes Qlik as a Leader in Analytics & BI
Gartner Recognizes Qlik as a Leader in Analytics & BI Qlik Positioned in Leaders Quadrant of Gartner’s Magic Quadrant for…
The Increased Role of Data in Sales and Marketing
The Increased Role of Data in Sales and Marketing The importance of data has evolved dramatically over the last several…
The Growing Involvement of Marketing in Distribution
The Growing Involvement of Marketing in Distribution We meet with many sales distribution teams every month and a topic that…
Becoming a Customer-Centric Distributor
Becoming a Customer-Centric Distributor Distribution sales and marketing executives are having a lot of conversations about topics like account-based processes,…
Analyst Report: BARC’s The BI Survey 18 – Qlik Highlights
Analyst Report: BARC’s The BI Survey 18 – Qlik Highlights The BARC BI Survey — the world's largest and most…