Study Results: Targeted Marketing in the Distribution Industry
We recently surveyed distribution industry professionals about their targeted marketing practices and the results are in. Did you know that distributors…
Distributors Who Do This One Strategy Increase Revenue per Campaign by 8X
Your customers’ expectations are high when it comes to specialized products, services, and offers. One size does not fit all.…
Distribution Industry Survey Results: Learn How Successful Distributors are Using Targeted Marketing
The data is in on targeted marketing in the distribution industry and we're going to be sharing the results in…
8 Reasons Distributors Love Targeted Marketing
Targeted marketing – sending a targeted message to the profiled buyer – has been shown to drive almost 8X more…
Targeted and Engaging Email is Effective
The conventional marketing wisdom in the distribution industry today is that the effectiveness of email marketing is fading away. However,…
How Distributors Improve Customer Retention
How Distributors Improve Customer Retention A common rule of thumb in distribution is that it is seven times more expensive…
Creating Value with Vendor Insights
Creating Value with Vendor Insights One of the most overlooked strategies in driving new sales in distribution is providing…
Reduce Customer Acquisition Costs with Distribution CRM
Reduce Customer Acquisition Costs with Distribution CRM Customer acquisition costs (CAC) are the amount you must spend to generate a…
Defined Sales and Marketing Processes Increase Enterprise Value
Defined Sales and Marketing Processes Increase Enterprise Value Shareholders and private equity companies place a value on your distributorship based…
Using CRM to Maximize Workplace Efficiency and Productivity
Using CRM to Maximize Workplace Efficiency and Productivity The key to running an organized and professional distributorship is CRM. Many…