Blog – SMP

Top Distribution Sales Questions Addressed at This Year’s AD NAM Meetings

We spoke with many AD members about their concerns with distribution sales, including growing top-line revenues, proactively managing sales processes, executing integrated marketing, delivering self-serve dashboards and of course, closing more sales.

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Customer Spotlight: Trade Supply Group

Customer Spotlight: Trade Supply Group

TSG is well known in the New York metro and beyond for its focus on all aspects of the building products industry to both trade and retail consumers; the company is comprised of five different business units, each facing their own set of marketplace challenges.

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Video: Facilitating AD Field Marketing Summits (FMS)

SMP makes it much easier to prepare for your FMS meetings so that you can focus on planning and actionable outcomes.

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Facilitating AD Field Marketing Summits (FMS)

Facilitating AD Field Marketing Summits (FMS)

Many AD affiliates have shared that they love the idea of FMS but the tracking, reporting and day to day management can be very time consuming. We'd like to share with you how AD member service provider SMP helps AD affiliates with their FMS process and much more.

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Video: Making Distribution Marketing Easy

Video: Making Distribution Marketing Easy If you’re like most distributors, your marketing probably needs an…

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Working Smarter, Not Harder

Working Smarter, Not harder

Your distribution CRM system can make it easy to track, measure and manage sales activity, but real management through data is not just throwing numbers on someone’s desk and asking them to work harder.

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Tell A Unique Story – How To Demonstrate Value To Your Customers

Tell A Unique Story – How To Demonstrate Value To Your Customers

SMP makes it easy to tell your story with data visualizations using actual customer data from your ERP and CRM systems.

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Profile Your Lists to Make Email More Relevant

When you first start using SMP for email marketing, one of the first changes you should make in your strategy is to stop looking at your list as one big monolithic list of customers.

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Put Insight Into Sale Reps’ Hands

Put Insight Into Sale Reps’ Hands

A lot of distribution sales reps manage to get by on pure talent and drive. At SMP, we know you can work smarter, not just harder, if you have the right access to data and actionable analytics.

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More Effective Digital Marketing

More Effective Digital Marketing

Here are some examples of distribution marketing campaigns that are both more cost-effective and more successful when run through SMP’s digital marketing.

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Leading distributors choose SMP

Standard Electric

Aquarius Supply

Wave

Robertson Supply

Granite City

We spoke with many AD members about their concerns with distribution sales, including growing top-line revenues, proactively managing sales processes, executing integrated marketing, delivering self-serve dashboards and of course, closing more sales.

TSG is well known in the New York metro and beyond for its focus on all aspects of the building products industry to both trade and retail consumers; the company is comprised of five different business units, each facing their own set of marketplace challenges.

SMP makes it much easier to prepare for your FMS meetings so that you can focus on planning and actionable outcomes.

Many AD affiliates have shared that they love the idea of FMS but the tracking, reporting and day to day management can be very time consuming. We'd like to share with you how AD member service provider SMP helps AD affiliates with their FMS process and much more.

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