Distribution Industry Survey Results: Learn How Successful Distributors are Using Targeted Marketing
The data is in on targeted marketing in the distribution industry and we're going to…
I was on a recent call with a group of distributors and asked them if they were interested in growing sales this year. I wasn’t joking and it wasn’t a rhetorical question. Of course, they all said yes. Quite honestly, I would have been shocked if anyone had said no. Every wholesaler wants to increase sales, right? However, most wholesalers don’t have a solid business strategy to yield the sales growth they have set for their business.
Ask yourself these questions:
If you answered yes to most of these… you need to take a hard look at what your sales growth objectives are and how you’re going to achieve them. Execution is critical. There are best practices that your competition is using that are helping them be more effective in these areas.
Here are some ideas to start with:
Most of you probable already know this, so the big question is… are you doing this consistently to get the most out of your customer base?
If you are interested in how SMP can help you with your sales organization and growth objectives please email us at firstname.lastname@example.org or visit www.GoSMP.com